Why “Cheap” Headshots Cost More Than You Think

And What a Premium Headshot Can Do for Your Brand

In 2025, getting a headshot has never been easier… or more confusing.
You could:

  • Snap a selfie in portrait mode
  • Let AI “generate” your face
  • Use a 10-year-old cropped wedding photo
  • Or head to a budget chain studio for a quick fix

But here’s the truth no one tells you:
Cheap headshots usually come with a bigger cost — and not just in dollars.

Redefining What a Headshot Really Costs

A headshot is more than a head-and-shoulders photo. It’s your first impression, personal brand, and professional reputation — all in one frame.

So when you go the “cheap” route, what’s really at stake?

  • Lost confidence every time you send someone your LinkedIn
  • Missed opportunities because your image doesn’t match your expertise
  • Inconsistency across your digital presence
  • And worst of all… needing to do it all over again

What a Professional Headshot Actually Does

When done right, your headshot becomes a silent salesperson, a trust builder, and a brand asset. Here’s what a premium headshot does:

✅ Establishes trust before you speak
✅ Aligns with your role and industry
✅ Makes you more memorable
✅ Supports your goals — whether that’s landing a promotion, signing a client, or standing out in a competitive space

A great headshot doesn’t just “look good.”
It works for you every single day.

So, Why Do Some Headshots Look Better?

Here’s the secret: It’s not about the camera. It’s about the process.

At Duane Furlong Studios, we coach you through every step:

  • Expert facial coaching so your expression feels natural
  • Lighting designed to flatter your features
  • A calm, dialed-in studio environment so you can show up as your best self
  • Real-time image review to see what’s working — and what’s not

No guesswork. No surprises. Just confidence and clarity.


Your Image = Your Brand. Don’t Settle.

If your current headshot is:

  • Older than two years
  • A cropped photo from an event
  • Something you’re not proud to share

…it’s time for a refresh.

📍 We’re based in Scottsdale and serve professionals across Phoenix and beyond. Whether you’re a business owner, executive, or just starting out — your image deserves better.

We’ve designed our sessions to remove the stress.
No awkward posing. No guessing. No pressure.

Just you, at your absolute best — captured with intention, guided by experience, and ready to elevate your brand.

👉 Click here to see what we mean